![](https://static.dezeen.com/uploads/2007/08/Roc-Apeldoorn-interior-by-Tjep.jpg)
Roc Apeldoorn interior by Tjep
Dutch designers Tjep have completed a new reception area for the economics department at the ROC professional training school in Apeldoorn in the Netherlands.
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Tjep is run by Frank Tjepkema and Janneke Hooymans. Details of the project follow:
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Title: ROC Economy
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Description: We were asked by the ROC Apeldoorn to design the reception area of their economics department.
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The starting point of our design was the floor, which represents the complexity and diversity of economical processes in modern society. From the floor we elevated the necessary functional objects:
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- A conference room in the shape of a factory, the origin of industrial goods.
- The reception desk formed by abstracted crate shapes, representing transportation.
- A meeting table in the shape of a five meter long key, representing real-estate but also a world of oportunities for graduated students.
- Stools as calculator buttons, numbers being the language of economics.
- A table foot ball game with it's scaled down stadium, representing the economics of leisure. At the center of the floor design we find a student with a huge heart, this should be the startingpoint of all his personal choices (not the wallet!).
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Interior and identity design by Tjep.
Creative consultancy: Kunst en Bedrijf worked as creative consultancy in the selection of designers for the different departments.
Other artits/designers were: Jurgen Bey, Krijn de Kooning, Tejo Remy and Renée Veenhuizen.
Producer: Iris
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