![](https://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_top3.jpg)
Utility exhibition stand by Studio Toogood for Tom Dixon
Milan 09: London stylist Faye Toogood designed the exhibition stand for British designer Tom Dixon in Zona Tortona in Milan last month.
![tom-dixon_-milan_17.jpg](http://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_17.jpg)
The stand included orange graphics, projections and a chalk board along one wall.
![tom-dixon_-milan_25.jpg](http://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_25.jpg)
More information about Dixon's Utility collection in our previous story.
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Studio Toogood is a new company under the creative direction of stylist Faye Toogood.
![tom-dixon_-milan_02.jpg](http://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_02.jpg)
The new website and branding were designed Micha Weidmann of Design Science Office, who created Dezeen's identity.
![tom-dixon_-milan_08.jpg](http://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_08.jpg)
Here's some text from Studio Toogood:
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Tom Dixon - Milan
The visual merchandising concept and the display units were shown for the first time on the ‘Utility’ exhibition stand at Salone de Mobile in Milan.
![tom-dixon_-milan_13.jpg](http://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_13.jpg)
Studio Toogood was responsible for the concept, detailed design and final installation of the stand.
![tom-dixon_-milan_05.jpg](http://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_05.jpg)
The Studio
Studio Toogood designs, directs and executes interiors and environments from concept through to creation.
![tom-dixon_-milan_14.jpg](http://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_14.jpg)
Offering styling and set design as well as event, interior and exhibition design for both the interior and fashion industries, the studio’s projects range from the two-dimensional page to the three-dimensional space, and from the real to the conceptual.
![tom-dixon_-milan_10.jpg](http://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_10.jpg)
Under the creative direction of London-based interior stylist Faye Toogood, the studio has a distinctive approach that disregards convention in favour of something altogether more brave, joyous and impulsive.
![tom-dixon_-milan_04.jpg](http://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_04.jpg)
The members of the studio are able draw on a wide range of talents and diverse backgrounds – including fine art, history of art, curation, publishing and architecture – to produce refined work that is as much about an understanding of confidence and attention to detail as it is about taste.
![tom-dixon_-milan_11.jpg](http://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_11.jpg)
Studio Toogood is introducing an interiors service to coincide with the launch of this new creative consultancy.
![tom-dixon_-milan_19.jpg](http://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_19.jpg)
For the first time Faye Toogood will be offering a personalised service that will cater to both domestic and commercial clients in need of an alternative approach to interior design and environments.
![tom-dixon_-milan_15.jpg](http://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_15.jpg)
The approach and style promises to be bold and imaginative, drawing on the graphic and sophisticated eye apparent in all of her styling work to date.
![tom-dixon_-milan_20.jpg](http://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_20.jpg)
The new website and print identity for the studio has be done by Micha Weidmann of Design Science Office.
![tom-dixon_-milan_03.jpg](http://static.dezeen.com/uploads/2009/05/tom-dixon_-milan_03.jpg)
![td_milan_09_main-plan-without-annotation_270509_v2009.gif](http://static.dezeen.com/uploads/2009/05/td_milan_09_main-plan-without-annotation_270509_v2009.gif)
![td_milan_09__long-elevations_-no-annotations_270509_v2009.gif](http://static.dezeen.com/uploads/2009/05/td_milan_09__long-elevations_-no-annotations_270509_v2009.gif)