![](https://static.dezeen.com/uploads/2010/04/dzn_Flash-Factory-by-Tom-Dixon-0.jpg)
Flash Factory by Tom Dixon
Milan 2010: the Tom Dixon team are assembling brass and stainless steel lamps on their stand at Superstudio Più in the Zona Tortona district this week.
![](https://static.dezeen.com/uploads/2010/04/dzn_Flash-Factory-by-Tom-Dixon-1.jpg)
Called Flash Factory, the installation means visitors can buy an Etch lamp ready-assembled, put it together themselves on the stand or take it home flat-packed.
![](https://static.dezeen.com/uploads/2010/04/dzn_Flash-Factory-by-Tom-Dixon-25.jpg)
More information about the Industry collection exhibited on the stand in our earlier story.
See all our stories about Milan 2010 in our special category.
![](https://static.dezeen.com/uploads/2010/04/dzn_Flash-Factory-by-Tom-Dixon-5.jpg)
The information below is from Tom Dixon:
Flash Factory Launches in Milan Salone Del Mobile
On our stand in Milan we launch Flash Factory as part of our Industry story, where a limited number of exclusive products will be made and sold on site.
![](https://static.dezeen.com/uploads/2010/04/dzn_Flash-Factory-by-Tom-Dixon-6.jpg)
Etch is a digitally manufactured collection that includes a light and candle-holder in brass and stainless steel. Designed specifically for Milan, everything is sold on a first come first serve basis.
![](https://static.dezeen.com/uploads/2010/04/dzn_Flash-Factory-by-Tom-Dixon-23.jpg)
Visitors can assemble their own product on the stand, or purchase a full assembled version or flat-packed version to complete at home.
![](https://static.dezeen.com/uploads/2010/04/dzn_Flash-Factory-by-Tom-Dixon-24.jpg)
Flash Factory demonstrates Future Industry and the new found power of the designer, able to service world markets with the latest products in greatly reduced time scales.
![](https://static.dezeen.com/uploads/2010/04/dzn_Flash-Factory-by-Tom-Dixon-3.jpg)
See also:
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our special category |